International Business

Paper Code: 
GBBA 401A
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to –

  • Understand the functioning and related forces of international business.
  • Enable students to learn about the international trade practices and documentation.

Course Outcomes (COs):

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

Course Code

Course Title

GBBA 401A

International Business

CO 194: Understand the meaning, driving and restraining forces of international business.

CO 195: Know the changing dynamics of the international business and the different modes of entry in the international market.

CO 196: Analyse the international trade theories and understand the barriers to world trade.

CO 197: Learn about the international trade practices and documentation.

CO 198: Explore the international organisation structures and understand their functioning.

CO 199: Explain the significance of International Regional Grouping and World Trade Organisation.

Approach in teaching:

Interactive Hours, Discussion, Tutorials, Reading assignments

 

Learning activities for the students:

Self learning assignments, Effective questions, Giving tasks

Class test, Semester end examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects

 

12.00

International Business: Introduction, Meaning of International Business, Stages of Internationalisation, International Business Vs International Trade, Domestic Business Vs International Business

Competitive Advantage and Problems of International Business, Modes of Entry into International Business

12.00

International Trade Environment: International Trade Patterns, Trade Theories - Mercantilism, Absolute Advantage, Comparative Advantage, Factor Endowment, Product Life Cycle Theory, New Trade Theory, Porter’s National Competitive Advantage Theory

Barriers to World Trade: Tariffs and Non-tariff (Quotas)

12.00

International Trade Practices and Documentation: Export and Import Procedure, Brief Introduction to Export and Import Documents, Foreign Trade Policy of India

12.00

International Organization Structure: Factors affecting decisions of Organisation Structure, Types of organization structures in international business, EPRG orientation

12.00

International Regional Groupings: European Union (EU), ASEAN, SAARC, NAFTA

World Trade Organization: Establishment of WTO, Objectives and Functions, Organsiation Structure of WTO; TRIPs, TRIMs, GATS

Essential Readings: 

Essential Readings:

  • Cherunilam F., International Business, PHI, New Delhi.
  • Bennett R., International Business, Pearson Education, New Delhi,
  • Varshney R.L. & B. Bhattacharya, International Marketing Management: An Indian perspective, S. Chand, New Delhi.

 

References: 

Suggested Readings:

·         Chandran R., International Business, JAICO Publishing House, Mumbai.

·         Khushpat Jain, Export Import Procedures and Documentation, Himalaya Publishing House

·         Aswathappa K., International Business, Tata McGraw Hill, New Delhi.

E-resources:

·         https://www.google.co.in/books/edition/International_Business/_LBqCgAAQBAJ?hl=en&gbpv=1&dq=international+business+aswathappa+full+preview&printsec=frontcover

·         https://www.google.co.in/books/edition/International_Business_Management/ymyn7ylOmmkC?hl=en&gbpv=1&dq=international+business+full+preview&printsec=frontcover

·         https://www.google.co.in/books/edition/International_Business_Management_Text_a/qOc-IncxKq4C?hl=en&gbpv=1&dq=international+business+text+and+cases+full+preview&printsec=frontcover

 

Journals:

·         World Affairs: The Journal of International Business

·         The IUP Journal of Business Strategy

·         Vision: The Journal of Business Perspective

·         Global Business Review

The Caravan: A Journal of Politics and Culture

Academic Year: 
2023-2024
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