Basics of Entrepreneurship

Paper Code: 
MRM 126
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

The Course attempts to equip the students with the knowledge of the basic principles and functionalities of Entrepreneurship. The course will prove to be helpful for the students in learning to expedite the entrepreneurial & managerial functions in corporate arena.

12.00
Unit I: 
Entrepreneurship

Definition, features, various concepts,nature, functions and significance. Entrepreneur – Concept, characteristics, types, functions, role and significance. Entrepreneur vs. Manager.

12.00
Unit II: 
Factors and Problems

Factors affecting entrepreneurial growth, Emergence of entrepreneurial class in India, Problems in growth of entrepreneurship.

12.00
Unit III: 
Role of entrepreneur

in socio economic growth, in export promotion and import substitution. Entrepreneurial Leadership – Types, qualities, functions characteristics. Women Entrepreneurship - Concept, functions, growth, problems.

12.00
Unit IV: 
Entrepreneurial Development Programmes

need, importance, objectives. Role of Government in entrepreneurial development – Incentives, subsidy and assistance. Rural Entrepreneurship – meaning, need, importance, problems.

12.00
Unit V: 
Promotion of new venture

Business plan – meaning, importance, elements, and preparation of business plan. Determinants of effective business planning.

Essential Readings: 

G.S.Sudha, Fundamentals of entrepreneurship, RBD, Jaipur.
2. S.S. Khanka, Entrepreneurship Development, S.Chand Publications, New Delhi.

References: 

Nafees A. Khan, Fundamentals of entrepreneurship, Anmol Publications, New Delhi.
4. E. Gordon & K. Natarajan, Entrepreneurship Development, Himalaya Publications.

Academic Year: 
2017-2018
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