International Business Practical

Paper Code: 
GBBA 401B
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
Objective: 

Course Objectives:

  • Evaluating the project tasks in terms of content, data presentation, and analyzing.
  • Assessing the tasks through file preparations, quizzes, and group projects.
  • Organizing brainstorming session with peer group on common themes through individual presentations and group discussions.
  • Enable students to learn about the real-world international business scenario.

Course Outcomes (COs):

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

  
 

CO 297: Evaluating the project tasks in terms of content, data presentation, and analyzing.

CO 298; Assessing the tasks through file preparations, quizzes, and group projects.

CO 299: Organizing brainstorming session with peer group on common themes through individual presentations and group discussions.

CO 300: Organizing dialogue session with peer group on common theme and write reflective notes on it.

CO 301: Demonstrate strategies of reading and reflecting on the ideas expressed in texts.

 

Approach in teaching:

Interactive Hours, Discussion, Tutorials, Reading assignments, Demonstration

 

Learning activities for the students:

Self learning assignments, Effective questions, Seminar presentation, Group tasks

 

Class test, Semester end examinations, Quiz, Assignments, Presentation, Individual and group projects

  

 

6.00
Unit I: 
Unit I

Case study discussion on Modes of Entry in Expanding Business

6.00
Unit II: 
Unit II

Group Discussion on International Trade Theories applicability in today’s context.

6.00
Unit III: 
Unit III

Collect and present any two documents each for export and import procedure.

6.00
Unit IV: 
Unit IV

Review recent issues of Business Magazines and identify three firms and note whether the head of the overseas branch is from home-country, host country or third country national.

6.00
Unit V: 
Unit V

Prepare a chart for International Institutions or regional groupings on their functions.

Essential Readings: 

1. Cherunilam F., International Business, PHI, New Delhi.
2. Bennett R., International Business, Pearson Education, New Delhi,
3. Varshney R.L. &B. Bhattacharya, International Marketing Management An Indian perspective, S. Chand, New Delhi.
4. Chandran R., International Business, JAICO Publishing House, Mumbai.
5. Aswathappa K., International Business, Tata McGraw Hill, New Delhi.

Academic Year: 
2020-2021
  • Printer-friendly version
  • PDF version