Environment Scanning of any company of your choice
Identify an advertisement stating differences in socio-cultural environment of countries.
Choose any country and study their current economic environment and prepare a chart for the same.
Prepare a PPT for comparative study of political environment of India and any other country of your choice.
Tabulate the foreign exchange rate for any two countries for the duration of one month.
1. Aswathappa, K., “Essentials of Business Environment”, Himalaya Publishing House, New Delhi.
2. Bedi, Suresh, “Business Environment”, Excel Book, New Delhi
3. Cherunilam, Francis, “Business Environment- Text & Cases”, Himalaya Publishing House, New Delhi.
4. Paul, Justin, Business Environment Text and Cases, Tata McGraw Hill, New Delhi
1. Mishra S K & Puri V K., Economic Environment of Business, Himalaya Publishing House, New Delhi.
2. Dutt, Ruddra and Sundaram, K.P.M., “Indian Economy”, S. Chand & Co. Ltd., New Delhi.