Fundamentals of Business Environment Practical

Paper Code: 
GBBA 301B
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to -

  • Organize interactive sessions for understanding the factors that constitute the total business environment.

Course Outcomes (COs):

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

Course Code

Course Title

GBBA 301B

Fundamentals of Business Environment practical

CO 140: Students will be able to apply the concept of environmental scanning on various companies

CO 141: Students will be able to design a chart stating differences in socio- cultural environment of countries.

CO 142: Students will be able to perform the comparative study of political environment of India and any other country of their choice.

CO 143: Students will be able to demonstrate the present economic environment of any country of their choice.

CO 144: Students will be able to  tabulate the foreign exchange rate for any two countries

Approach in teaching:

Interactive Hours, Group discussions, problem solving sessions.

Learning activities for the students:

Self learning assignments, Effective questions, Chart preparation.

Class test, Semester end examinations, Quiz, Assignments, Presentation, Individual and group projects

 

6.00
Unit I: 
Unit I

Environment Scanning of any company of your choice

6.00
Unit II: 
Unit II

Identify an advertisement stating differences in socio-cultural environment of countries.

6.00
Unit III: 
unit III

Choose any country and study their current economic environment and prepare a chart for the same.

6.00
Unit IV: 
Unit iv

Prepare a PPT for comparative study of political environment of India and any other country of your choice.

6.00
Unit V: 
Unit v

Tabulate the foreign exchange rate for any two countries for the duration of one month.

Essential Readings: 

• Aswathappa, K., “Essentials of Business Environment”, Himalaya Publishing House, New Delhi.
• Bedi, Suresh, “Business Environment”, Excel Book, New Delhi
• Cherunilam, Francis, “Business Environment- Text & Cases”, Himalaya Publishing House, New Delhi.

References: 

• Paul, Justin, Business Environment Text and Cases, Tata McGraw Hill, New Delhi
• Mishra S K & Puri V K., Economic Environment of Business, Himalaya Publishing House, New Delhi.
• Dutt, Ruddra and Sundaram, K.P.M., “Indian Economy”, S. Chand & Co. Ltd., New Delhi.

E-Resources:

• https://accountlearning.com/business-environment-analysis-objectives-pro...
• Understanding How Culture Impacts Local Business Practices (saylordotorg.github.io)
• The Business Environment of India: A New Mandate for Reform | Stanford Graduate School of Business
• https://www.expresslibrary.mheducation.com/bookshelf

Journals:

• http:// sagepub.com
• Business Strategy and the Environment - Wiley Online Library
• Journals & Articles - Business & The Environment - Yale University Library Research Guides at Yale University

Academic Year: 
2022-2023
  • Printer-friendly version
  • PDF version