E-Commerce

Paper Code: 
24SBBA301
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
Objective: 

This course will acquaint the students with the skills and knowledge to design and develop dynamic and user-friendly websites.

Course Outcomes: 

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

Course Code

Course Title

24SBBA 301

E- Commerce

(Practical)

CO139:Explore the concept of E-business models and technology in ecommerce.

CO140: Design dynamic web pages through various website design controls.

CO141:Create effective web site with images and links.

CO142:Design the different web site structure using web graphics & tables in HTML.

CO143: Create database table & query for data handling.

CO144:Contribute effectively to course-specific interaction.

Approach in teaching: Interactive sessions, Tutorials, Reading assignments.

 

Learning activities for the students:

Self-learning assignments, Presentations, Group tasks

 

Continuous Assessment Test, Semester End Examinations, Quiz, Solving problems in tutorials, Assignments, Presentation, Individual and group projects, Project file and Viva-voce

 

 

 

6.00
Unit I: 
Introduction to E-Commerce

Meaning, concept, e-commerce v/s e- business, Porter’s value chain model, competitive strategy, E-Business Model, Technology in ecommerce: ISP, URL’s, HTTP, IP Protocols.

6.00
Unit II: 
Building Web Site:

Introduction to Website, Webpage, Static Website and Dynamic Website. Life cycle of web site design, Basic rules of web site design.
Web Page Design using HTML I: Web Site Design Tool - Interface, Workspace, views, Templates, Website layout. Overview of HTML, Basic Structure of HTML Document, Attributes, Headings, Paragraphs, Basic Text Formatting

6.00
Unit III: 
Web Page Design using HTML II

Working in HTML with color, Lists, Frames, Form. Understanding Web Graphics: Insert Images and Graphics into Web Site, Aligning Images, setting background Image for Web Page, create links - internal & external links, Moving links behaviour.

6.00
Unit IV: 
Creating HTML Table

Creating HTML Table
Creating /editing Tables in HTML, formatting & Aligning table columns, images with tables, Action button.
Web site Content Modelling: Create /Save Website content design, Creating web site structure, introduction of web publishing Themes-Publishing web sites.

6.00
Unit V: 
Creating HTML Table

Creating /editing Tables in HTML, formatting & Aligning table columns, images with tables, Action button.
Web site Content Modelling: Create /Save Website content design, Creating web site structure, introduction of web publishing Themes-Publishing web sites

Essential Readings: 

1. David Whiteley, E-Commerce, Tata McGraw Hill
2. T.N. Chhabra, R.K.Suri, E-Commerce new vistas for business, Dhanpat Rai & Co.
3. Ivan Bayross, “HTML 5 and CSS 3 Made Simple”, BPB Publications.
4. Bipin Desai, “An Introduction to Database Systems”, Galgotia Publications

References: 

Suggested Readings:

  1. Eframi Turban, Jae Lee, David King, K. Michale Chung, Electronic Commerce, Pearson Education
  2. Diwan Parag and Sunil Sharma, Electronic Commerce –A Manager’s Guide to EBusiness, Vanity Books International,New Delhi.
  3. Agarwal, K.N. and Deeksha Agarwal, Business on the net, Macmillan, New Delhi
  4. Christopher Murphy, Divya Manian, Richard Clark ,Beginning HTML5 and CSS3: The Web Evolved, Apress, 1st edition

 

E-Resources:

  1. Website: http://www.w3schools.com.
  2. http:// sagepub.com
  3. http://www.oiirj.org
  4. http:// sagepub.com
  5. NPTEL Local Guru content

 

 

Academic Year: 
2024-2025
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